About This Report

Augmented Reality and Virtual Reality Market, by Technology (Marker-Based Augmented Reality, Markerless Augmented Reality, Non-Immersive Systems, Semi-Immersive Projection System, and Fully-Immersive Systems), by Offering (Sensors, Cameras, Displays and Projectors, Semiconductor Components, Position Trackers, AR Software Functions, Software Development Kits, VR Content Creation, and Cloud-Based Services), by Device Type (Head-mounted Displays, Head-up Displays, Gesture-tracking Devices, and Projectors and Display Walls), by Application (Gaming, Sports & Entertainment, Surgery, Patient Care Management, Fitness Management, Pharmacy Management, Medical Training and Education, Tourism & Sight-seeing, E-learning, E-commerce & Marketing, Aerospace & Defense, Manufacturing, Energy, Automotive, Agriculture, Construction, Transportation & Logistics, and Public Safety), and by Region (North America, South America, Europe, Asia Pacific, The Middle East and Africa) - Size, Share, COVID Impact Analysis, Growth, Outlook, and Opportunity Analysis, 2020 - 2028

Table of contents

  1. Augmented Reality and Virtual Reality Market - Introduction

    1. Market Definition

    2. Research Objective and Scope of the Report

  2. Augmented Reality and Virtual Reality Market - Research Methodology

  3. Augmented Reality and Virtual Reality Market - Executive Summary

    1. Market Snippet, By Technology

    2. Market Snippet, By Offering

    3. Market Snippet, By Device Type

    4. Market Snippet, By Application

    5. Market Snippet, By Region

  4. Augmented Reality and Virtual Reality Market - Market Dynamics

    1. Market Dynamics

      1. Drivers

      2. Restraints

    2. Market Trends & Opportunities

    3. Porter’s Five Analysis

    4. Regulatory Analysis

    5. Key Developments

  5. Augmented Reality and Virtual Reality Market - COVID Impact Analysis

  6. Augmented Reality and Virtual Reality Market - By Technology

    1. Introduction

      1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      2. Market Attractiveness Index, By Technology

    2. Augmented Reality

      1. Introduction

      2. Market Size Analysis, and Y-o-Y Growth Analysis (%)

        1. Marker-Based Augmented Reality

        2. Markerless Augmented Reality

    3. Virtual Reality

      1. Non-Immersive Systems

      2. Semi-Immersive Projection System

      3. Fully-Immersive Systems

  7. Augmented Reality and Virtual Reality Market - By Offering

    1. Introduction

      1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      2. Market Attractiveness Index, By Offering

    2. Hardware

      1. Introduction

      2. Market Size Analysis, and Y-o-Y Growth Analysis (%)

        1. Sensors

        2. Cameras

        3. Displays and Projectors

        4. Semiconductor Components

        5. Position Trackers

        6. Others

    3. Software

      1. AR Software Functions

      2. Software Development Kits

      3. VR Content Creation

      4. Cloud-Based Services

  8. Augmented Reality and Virtual Reality Market - By Device Type

    1. Introduction

      1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      2. Market Attractiveness Index, By Device Type

    2. Augmented Reality

      1. Introduction

      2. Market Size Analysis, and Y-o-Y Growth Analysis (%)

        1. Head-mounted Displays

        2. Head-up Displays

    3. Virtual Reality

      1. Head-mounted Displays

      2. Gesture-tracking Devices

      3. Projectors and Display Walls

  9. Augmented Reality and Virtual Reality Market - By Application

    1. Introduction

      1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      2. Market Attractiveness Index, By Application

    2. Augmented Reality

      1. Introduction

      2. Market Size Analysis, and Y-o-Y Growth Analysis (%)

        1. Consumers(Gaming, Sports & Entertainment)

        2. Healthcare (Surgery, Patient Care Management, Fitness Management, Pharmacy Management, Medical Training and Education)

        3. Commercial (Tourism & Sight-seeing, E-learning, E-commerce & Marketing)

        4. Aerospace & Defense

        5. Enterprise (Manufacturing)

        6. Energy

        7. Automotive

        8. Others (Agriculture, Construction, Transportation & Logistics, Public Safety)

    3. Virtual Reality

      1. Consumer (Gaming and Entertainment, Sports)

      2. Healthcare (Surgery, Patient Care Management, Fitness Management, Pharmacy Management, Medical Training and Education)

      3. Commercial (Retail and Ecommerce, Education and Training, Travel and Tourism, Advertising)

      4. Enterprise (Manufacturing)

      5. Aerospace & Defence

      6. Others

  10. Augmented Reality and Virtual Reality Market - By Region

    1. Introduction

      1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Region

      2. Market Attractiveness Index, By Region

    2. North America

      1. Introduction

      2. Key Region-Specific Dynamics

      3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      6. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      7. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country

        1. The U.S.

        2. Canada

        3. Mexico

    3.  Europe

      1. Introduction

      2. Key Region-Specific Dynamics

      3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      6. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      7. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country

        1. Germany

        2. The U.K.

        3. France

        4. Italy

        5. Spain

        6. Rest of Europe

    4. South America

      1. Introduction

      2. Key Region-Specific Dynamics

      3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      6. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      7. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country

        1. Brazil

        2. Argentina

        3. Rest of South America

    5. Asia-Pacific

      1. Introduction

      2. Key Region-Specific Dynamics

      3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      6. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      7. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country

        1. China

        2. India

        3. Japan

        4. Australia

        5. Rest of Asia-Pacific

    6. The Middle East and Africa

      1. Introduction

      2. Key Region-Specific Dynamics

      3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Technology

      4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Offering

      5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Device Type

      6. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Application

      7. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country

  11. Competitive Landscape

    1. Competitive Scenario

    2. Comparative Product Portfolio Analysis

    3. Market Positioning/Share Analysis

    4. Mergers and Acquisitions Analysis

    5. Company Profiles

      1. Augmented Pixels Inc 

        1. Company Overview 

        2. Product Portfolio 

        3. Financials 

        4. Key Developments 

      2. Blippar 

      3. DAQRI LLC 

      4. EON Reality Inc 

      5. Facebook Inc 

      6. Google LLC 

      7. Hewlett-Packard Company 

      8. HTC Corporation

      9. Magic Leap Inc 

      10. Microsoft Corporation 

      11. PTC Inc 

      12. Samsung Group 

      13. Sony Corporation 

      14. Terminal Eleven (SkyView) 

      15. Virtalis Limited 

      16. Visteon Corporation 

      17. Wikitude GmbH 

      18. Zapper Limited

  12. Appendix

    1. About Us and Services

    2. Related Reports

    3. Contact Us

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